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Client Success Stories

Advanced Financial Solutions

"SmartOffice is the most intuitive, user-friendly system
 I’ve found for managing my advisory practice."

Phil Putney CPA, MST, PFS | Registered Representative

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Challenges
 
  • Combine the capabilities and historical content in Outlook with a web-based practice management solution
  • Access all client information—including investment information—via the web
  • Stay on top of calendar and activities without the help of an assistant
  • Create a central location for all client information
  • Gain the ability to easily search client records and investment data
  • Effectively market to existing contacts from prior CPA business
Solutions
 
  • SmartOffice Premier Edition
  • Microsoft Outlook integration
  • MarketingLibrary.net integration
  • SmartInvestments
  • SmartPolicies
  • SmartLink for DST
  • E-Z Data conversion services

 

Results
 
  • Better organization of all client information and the overall practice
  • Activity alerts are sent directly to Blackberry via text messaging, so nothing falls through the cracks
  • Instant access to complete client information, including current account values from DST (updated every 24 hours)
  • Can answer 90% of the questions that come up on client calls in seconds—all from within SmartOffice
  • No longer need to search through Outlook calendar to find meeting notes; everything is located in the SmartPad
  • Easily track contract anniversaries to better manage variable annuities benefits
  • Able to market advisory services to existing CPA client base, and track the resulting activity
  • Load documents from MarketingLibrary.net directly into SmartOffice for streamlined marketing
 
Phil Putney spent 20 years as a CPA and 10 years as a financial advisor before transitioning to a full-time advisory practice. As a Personal Financial Specialist, he helps his clients plan and invest to attain their financial goals. After briefly trying Redtail, Phil switched to SmartOffice in 2009.
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